Archive for Uncategorized
The Basics of Link Building
I came across this awesome post at Search Engine Roundtable on link building.
Blogged with the Flock Browser
Tags: seo, linkbuilding
How to find and delete old files
I ran across this great tool for locating files for deletion on your hard drive. We have all been in that situation where you need to delete something. You can’t even defragment anymore because you don’t have 15% free! Here’s the key…
http://windirstat.info/
What’s cool about this site is that it gives you a nice picture that SHOWS you how big the files are… so you can get a visual on what needs to be deleted. AWESOME! I highly recommend. And, it is free.
Tags: Files
How the face of video content will change in years to come
Some believe that Google is really close toward possessing the technology that would allow them to transcribe videos and index the content on a highly scalable level. Right now, they are doing this with 2008 election coverage. Check this out. This is VERY exciting:
http://www.seroundtable.com/archives/017739.html
WebmasterWorld administrator, Tedster, started a thread at WebmasterWorld suggesting that Google may begin indexing audio files in the near future. Tedster linked to the recent news on Google announcing that they are “automatically” transcribing YouTube videos “from speech to text” and then indexing that content in a searchable format.
Personally, I think if they got that technology down, it would simply rock. But it would make much of the audio files, MP3s, videos and multimedia content all searchable.
Many operating systems have speech to text technology. They make software that tries to transcribe your voice as you speak to it. They make technology, OCR, that reads text as an image and translates it to machine readable text. None of this technology is perfect, or even close to it. Google has dabbled in all of this in the past and I am sure they continue to experiment with this now and in the future.
So keep watching the accuracy of search results such as filetype:mp3.
Not sure when this will happen. But, it WILL happen. Right now, it is too easy to game the video rankings. So, it is clear that Google would like to develop a system like this that actually provides legitimate rankings for video. So, take my advice … invest in video content.
New Facebook launches today
It is clear that the new Facebook will be somewhat different from your current version. To see what the new one will look like, you can login to www.new.facebook.com. These are the main differences (ala Tech Crunch):
The biggest visual change people will see on the home page - the combination of status updates, wall posts and news feed items into a single content stream. On the profile page status updates and other mini-feed items are also combined, and users are shown a big text box at the top encouraging them to update their status. For more details on the updates, see Inside Facebook
Tech Crunch goes on to mention that many of these changes are very much like what you see at FriendFeed.
Right now, a few of these sites appear to be serving the same purpose. I repeatedly find myself updating my Twitter feed, and then going over to update my status on Facebook.
Tags: Facebook, Twitter, FriendFeed
Top Joomla Extensions and components
- All Videos - video extension
- Joomap - sitemap component
- Jim - Joomla Instant Messaging
- JCE - Joomla Content Editor
- JEvents - Calendar
- Joomla Bookmarks
- Fireboard forums
- Joomla Explorer
Tags: joomlaplugin, joomla extensions
Best torrent search engine yet
Today, I found the best torrent search engine, yet - Speckly.
Blogged with the Flock Browser
Tags: torrent, bittorrent
Triangular Link Building
Each day that goes by, Google gets a bit more sophisticated. And, five years ago, you could call someone up and just say, “hey, bud, we have cool sites. Let’s swap some links.” Not so anymore. Getting link juice from others is still possible. But, it just requires a little more originality.
You can still get link juice by “triangulating” your links. Let me throw in this little diagram to explain what I am talking about.
It is a well-known fact that Google is getting “smarter” about reciprocal linking. What worked just a few years ago does not work today. Contrary to what some might say, reciprocal linking will not hurt you. It just will not give you the bang it used to. In fact, it probably will do very little for you - if at all.
Instead of wasting your time with reciprocal relationships that do not work, invest your time in good directory strategies, or triangulate your link building relationships. I would recommend that you become very involved in your niche. That is the mistake that I feel a lot of people make. I have been guilty of this. You want to do too much at one time. You scatter your fire - when, in reality, you should probably focus on one area, build relationships with site owners, and invest time in working with people who you can establish link building relationships with. Then, you can triangulate your links. Instead of saying, “hey, I’ll link to you if you link to me”, instead say “I have site X, it will link to you. You, in turn, link to my other site Y.”
And, the more sites you can include in this the better. In reality, we should talk about another point. So, perhaps instead of a triangle, we should be talking about a square. This should be beyond a triangle. Because the more sites that are involved with this link exchange, the more likely it will be that Google will not lessen the power of these links. But, as I said, this involves getting involved within a niche and even having multiple sites in that niche. Who says you have to scatter your fire over many niches? Get good at one area, build relationships in that niche, and start your little empire from there.
The power of SEO in community and being “related”
Lately, I have stumbled across a concept in on online marketing that I have heard before. At the time, I didn’t see a whole lot of value in it. Yet, now, I realize its importance. And, I am talking about the power of a “related” query in Google. You can see in the picture, I have done a “related” query in Google for an affiliate site of mine, www.mommyadvisor.com.
Given the constantly expanding size of the web, I believe that Google is looking for a way to get sites “grouped” together. Go ahead and try a “related” query. You can do this by going to Google. Then, type “related:”, followed by “www.[insert site].com”. If you are looking around and seeing sites compared to yours that have good Trust rank, you are probably in good shape. If you see a bunch of sites that look like spam communities, well, it is time to get some better links to improve your Trust Rank. E.g., go to DMOZ, Business.com, BOTW, etc..
Also, the related query is a great source for link building. For example, for each site that shows up for a related query, I am probably looking at a good source of links for my site. Some of these sites could be good targets for a recriprocal or triangular link building strategy - perhaps, all of them.
Similarly, do a related query on your competitors. See the guy who is ranking #1 for your “model airplane” niche? Guess what, he is probably a good example for your site. Do a related query for him and approach his relational links about getting links to your site. Because, if he is #1 for that term, you probably want to be a part of his community. And, you can’t get in a community without moving into the neighborhood. And, a good way to get in the neighborhood is to get links from those relational sites.
